Marketing with Mandy~Dorchester Publishing Spotlight
Q: For anyone who doesn’t know who Dorchester Publishing is and what they do, could you please tell them a little bit about the company and yourself?
A: Dorchester Publishing has been publishing mass market books since 1971, making Dorchester the oldest independent mass market publisher in America. Although mostly known for romance, Dorchester also publishes world-class horror, thrillers and Westerns titles, as well as the award-winning Hard Case Crime line of pulp-style mysteries, Science Fiction and Fantasy titles from the award-winning Wildside Press, and most recently the groundbreaking fiction line SHOMI, a blend of action, adventure, Science Fiction, Fantasy and romance.
Q: What is Dorchester Publishing in the market for from authors? What would you like to see more of? Less of?
A: Dorchester is always looking for something different. We like books that do not neatly fit into specific categories. For example, while we certainly publish what could be considered traditional romances, we also enjoy romances that break out of accepted rules and traditions and try something completely different. Dorchester was publishing paranormal and futuristic nearly a decade before the big paranormal boom. As a publishing house we know what it means to take risks and try new things for books we believe in. We look for books with a unique author voice or a unique take on a traditional time period or story.
Q: What do you feel is the single most important thing an author can do to promote their work, after writing a “killer” book of course?
